MTV Returns to its Roots With an Artist-Focused Initiative

Posted on Apr 30, 2013

More than three decades after its debut created a seismic shift in the pop culture landscape, it can be very easy to forget that MTV still stands for music television.   That also makes it surprising to learn that 1,200 hours of music videos are aired each week across the Viacom family of networks, including MTV, CMT, and VH1 that reach 100 million homes in TV-land and 60 million online via digital and social screens. It’s...