TV Upfronts Overview: It’s All About the Hamiltons!
It was just last week that the 2016 TV upfronts drew to a close and the music– and the spoofs– of “Hamilton” are still ringing in our ears. The smash hit Broadway show was omnipresent during the week of May 16 with cast members performing at a number of network presentations, including some unexpected ones, like ESPN. Amid all the talk of catering to millennials, who have surpassed baby boomers as the nation’s...
Score! NBC has Three of the Top 10 Fall Shows with the Best Chance for Success
It won’t be long before fall TV shows hit the airwaves, and perhaps not much longer before some of them don’t make the cut. But there are strong indications from a new study about what shows are likely to hit it out of the park. Three of the top ten are on NBC, according to a study by NewMediaMetrics, which measures consumers’ emotional attachment to show concepts. For the past seven years, the study has logged an 80% accuracy rate....
Summer TV Press Tour Broadcast Highlights, From Gothic Queens to Goofy Dads and Secret Agents
For fourteen straight days – 15 if you include the opening night party thrown by Nat Geo, the Television Critics Association summer press tour took over the Beverly Hilton for its semi-annual look at participating networks’ programming. The nearly nonstop series of panels and parties give those who cover television multiple opportunities to have access to executives and talent, who field a wide array of questions from media members....
Presentations, Programming, Parties and Perks–That’s TV Upfronts
It is the rare person who isn’t stricken with a hangover after attending the annual series of presentations and parties that comprise the main week of television upfronts. If the hangover isn’t from adult beverages, then it is due to all the hype the networks dispense about their upcoming programming, around which they sell billions of dollars of upfront advertising. We look here on the presentations and...
Advertisers Place Their Upfront Television Bet$ in Gotham
Major broadcast and cable networks take over venues all across New York City this week for their annual upfront presentations to advertisers. The nonstop series of events runs Monday through Thursday and this year features a distinct Latin flavor. Joining Univision in making presentations of new programming in order to sell upfront advertising are Discovery US Hispanic, Telemundo, Fox Hispanic Media, V-ME and Tr3s, an MTV...
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